Summer 2011, faced with yet another rainy ride home from office, Ass Savers founder, Staffan Weigel, rips a piece of cardboard and stick it underneath his saddle just to get home reasonably dry.

Surprised by the positive result, he decides to develop it into a mudguard concept together with a couple of cyclist friends. True to the Gothenburg humor tradition, they call the project Ass Savers. Quite satisfied with the finished product, the friends post a short video of the product online.

The rest is mudguard history. The video goes viral and within 24 hours they build a simple web shop and six months later, Weigel quits his daytime job to fully focus on the new company.

Today the company employs 5 people and operates out of it's headquarters in Gothenburg, Sweden. More than one million Ass Savers have been sold and the brand that started as a joke is now recognized by millions of cyclists all over the world. As the first mudguard ever to be used by professional cyclists in the UCI World Tour, it has proven that a good idea can go far.


Ass Saver Regular


Keeps your butt dry on wet roads

New patented FLIP-TIP™ attachment system

Easy to mount, requires no tools

Fits every standard rail saddle, also with carbon rails

Suitable for tire widths between 23-35mm

Colors: black, blue, white, red, yellow

Measures: 380x102mm

Weight: 19g

Material: 0.8mm PP (Polypropylene)

UVP: 8.95 EUR

Ass Saver Mudder



Deflectors increase efficiency

Easy to mount with included zipties

Fits all suspension forks with a fork bridge

Super lightweight

Suitable for all wheel sizes

Colors: black, blute, white, red, yellow, black/dots

Measures: 237x154mm

Weight: 18g

Material: 0.8mm PP (Polypropylene)

UVP: 9.95 EUR

Ass Saver Fendor Bendor


Easy to mount, no tools required

Perfect for fixed gear, road, cross or mtb hardtail bikes

Super lightweight

Longlasting, durable materials

Made in Sweden

Colors: black, white, reflective black

Measures: 626x95mm

Weight: 61g

Material: 1.2mm PP (Polypropylene)

UVP: 12.95 EUR

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