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Formula

CHANG3 EVERYTHING

In 1972, when in Europe, and in a particular way in Italy, motocross and enduro were emerging, in Prato, Tuscany, in the heart of that Italy where the imagination of some of the greatest people in history of motorcycle industry became reality, AIM was born, a firm whose innovations will leave their mark in the world of enduro and moto cross competitions. AIM is an adventure lasting fifteen years, studded with successes and innovations which are still used today in the motorcycle world.

Towards the end of the eighties, however, a new discipline emerged globally, ready to open doors in a future that was still unknown, mountain biking. In 1987, Formula was born, devised by the same minds which had made AIM a reference in the motorcycling world, born from the same passion. The goal of this group of men and women is simple and at the same time pioneering, bringing technology of the motor world into the mountain biking one. In other words, Formula was born with the intention of becoming innovation leader.

Highlights

Cura 4

Details

With Cura 4 we set a very ambitious goal for ourselves, we tried to go beyond even our own expectations. Our direction was clear from the beginning, create a brake that had no equal in terms of power and performance, one that was made of the highest quality materials and was accessible to a vast number of riders.

Colors: glossy black, polish, gold

MSRP: from 174.00 EUR


Selva R

Details

Selva R represents the “state-of-the-art” of custom tuning for MTB forks. The 2Air technology allows a very precise tuning of the air side. Thanks to the two separate air chambers, you can set the pressure of the positive chamber (Silver) according to weight, like any traditional forks, in addition to that you can also change the pressure of the negative chamber (Bronze) in order to fine-tune the response of the fork in the first part of the travel.

MRSP: 1,350.00 EUR


NeoPos

 

Details

Neopos represents the next evolutionary step in air suspension, a cutting-edge innovation that will change your riding experience. Neopos stands for “new positive”, a technology that improves the behavior of the fork’s positive air chamber, which will allow your air fork to reach a level of comfort, response and predictability unimaginable before this time.

MSRP: 23.40 EUR


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